InfiniGrow’s Data Operation workflows ensure your marketing thrives on precision, not guesswork

Stop obsessing over the
"best" attribution model

Without clean, trustworthy data, even the ‘best’ attribution model is unreliable. Whether it’s Self-reported, Multi-touch, AI-driven, gathering insights starts with usable data.

InfiniGrow automates your data-cleaning grind, leaving you with nothing but insights.

Your data deserves it's own pipeline

We get it, data can be a mess… InfiniGrow’s operation process ensures your data is clean, structured and accurate at every step of the way.  

Let InfiniGrow turn your data into gold

Your marketing operations partner

Overcome the limitations of traditional analysis solutions. InfiniGrow automatically cleans and structures your CRM data, allowing you to zero in on meaningful insights.

Centralize Data

Consolidate all online and offline marketing data, costs, and business outcomes, for comprehensive reporting, analysis, and budget planning in one place.

Control Touchpoints

Map touchpoints to channels and manage timestamps to show what really happened in each account journey.

Group Multi-Channel Campaigns

Group different activities into a single view of cost and performance, to analyze impact and ROI across channels.

Customize the Marketing Funnel

Tailor your marketing funnel to align with your company’s unique needs. Add lifecycle stages, group stages by contacts, deals or accounts, and automatically account for skipped transitions & reconversions without changing a thing in your CRM.

Unify Lead Sources, UTMs, and Campaigns

Connect multiple lead sources, UTMs, and campaigns under a single, unified channel – even retroactively.

Fine-Tune Attribution

Choose which channels and departments get credit, and control weights, to better represent the impact of each individual touchpoint.

Manage CRM Objects

Add an additional layer of accuracy to your CRM. Link orphan leads and custom objects to deals and accounts, deduplicate records and enrich accounts and deals.

Track the Middle

Log CRM value changes to move beyond original source and the latest one to track the entire account journey.

And more! See all the ways in which we automate your Ops processes