INFINIGROW BLOG
Helping SaaS companies grow with the best marketing planning tips and insights
Q&A with Marketing Leaders: Hollie Wegman, VP of Marketing at Segment
Hollie Wegman, VP Marketing at Segment, sat down with us to discuss her approach to marketing planning at scale, including the importance of her team to the process.
Q&A with Marketing Leaders: Amit Bivas, VP of Marketing at Optimove
Today, we got to interview one of the most creative marketers in B2B SaaS, Amit Bivas, the VP of Marketing at Optimove, about how he approached marketing planning.
Q&A with Marketing Leaders: Gal Fontyn, VP Demand Generation at WalkMe
We were really fortunate to be able to interview one of the most impressive professionals in B2B SaaS marketing, Gal Fontyn from WalkMe
Q&A with Marketing Leaders: Hillel Fuld, CMO/Blogger/Vlogger/Startup Advisor
If you’re a marketer that’s active in the social realm, there’s a good chance you know, or have heard of Hillel Fuld.
Q&A with Marketing Leaders: Tamir Jerby, VP Growth at Lemonade
As the journey of providing you with the latest and greatest insights continue, it’s time for another interview with one of the big guns – Tamir Jerby. Tamir is the VP Growth at Lemonade, a fascinating insurance company offering homeowners and renters insurance...
Q&A with Marketing Leaders: Udi Ledergor, VP Marketing at Gong.io
As part of the journey of providing you with the latest and greatest insights about marketing planning, we continue to interview marketing leaders who inspire us and the entire industry. We’re more than happy to let you pick into one of the brightest minds in B2B...
Q&A with Marketing Leaders: Efrat Ravid, Chief Marketing and Strategy – Americas at ContentSquare
In order to provide you with the highest quality insights and practical advice, we have decided to interview some of the industry marketing leaders to discuss the best practices of marketing planning and to get their point of view on the job and its challenges. When...
How to be Data-Driven when Planning your Marketing Strategy
Guesstimate time is over. Marketers today understand that decisions can’t be based only on instinct. You need to base your marketing strategy on data.
5 Reasons You Should Stop Using Traditional Marketing Plans
We all know the routine. The new marketing budget arrives at the end of the year. Yay! But wait… What the hell should you do with it?